The Central Ohio housing market showed strong activity for the month of October 2024. With 2,539 home sales reported, there’s been a 7.6% increase year-over-year, signaling ongoing growth. At the same time, inventory in Central Ohio is up by 27.8%, giving homebuyers more options to choose from.
The median sale price for homes in the region hit $315,000, slightly down from last month. On average, buyers also negotiated discounts of up to 3.1% off original list prices. This indicates that right now is a fantastic time for homebuyers and real estate investors to find deals.
Additionally, October also saw a few specific areas in the market with notable growth. Grove City real estate increased by 11%, homes in the Olentangy School District increased by 10%, and Lancaster homes have surged by a whopping 68%!! These hot neighborhoods are thriving, with increasing demand driving home prices higher. For sellers, this still means that pricing strategy is critical, especially if your home is located outside these high-demand areas. When you work with me as your listing agent, I will help you optimize your home pricing to ensure your listing stands out in this competitive market.
Whether you’re buying your first home, selling your current home, or considering a move to Central Ohio in 2025, my exclusive Buyer’s & Seller’s Guides will give you the edge you need. Reach out today to get started!
For a more detailed look into the latest Columbus housing trends, check out the official October Market Report from Columbus Realtors here.
While the Columbus real estate market was recently named the most popular real estate market in the country by Realtor.com, selling your home successfully in Central Ohio requires more than just listing your property on the MLS—it demands a strategic approach to pricing, presentation and marketing. I’ve developed a proven system to ensure your home sells quickly and for top dollar. Here are the three key steps I take to prepare homes for a successful sale in Central Ohio.
1. Strategic Pricing
Pricing your home correctly from the start is crucial to attracting serious buyers, receiving multiple offers and selling your home on the best terms for you. In order to achieve this, I conduct a detailed comparative market analysis (CMA), review recent sales, active listings and local market trends in your home’s specific neighborhood. Then, I compare it to the market trends at-large and work with you to arrive at the correct price. This approach yields a competitive market price, drives buyer interest and maximizes your profit.
2. Professional Staging and Presentation
First impressions matter! My marketing strategy includes professional home stagers to highlight your home’s best features and create an inviting atmosphere for potential buyers. From decluttering and depersonalizing to rearranging furniture; my team works to ensure your home looks its best both online and in person. According to data from the Real Estate Staging Association (RESA), 40% of buyers are more willing to visit a staged home they found online and 75% of sellers saw an ROI of 5% to 15% over asking price when selling a home that was staged. There is no denying that professional home staging prior to putting the home on the market attracts more buyers, adds value and gets homes sold quickly. As a full service Realtor, this is just part of my marketing strategy along with providing professional photography, virtual tours, interactive floorplans and targeted digital marketing.
3. Targeted Digital Marketing
It’s a fact that most buyers start their home search online. That’s where my publicity and social media expertise comes in. With a strong focus on the platforms Instagram, Facebook, and YouTube, I use targeted marketing to get your home in front of thousands of potential buyers. My strategy includes creating engaging content while using SEO-optimized ads to attract specific buyers actively purchasing in the Central Ohio market. As a Public Relations expert who is also consistently ranked among one the Top 100 Realtors in Ohio on social media and Top 15 Realtors in Columbus by Property Spark; I understand and leverage the power of incorporating all media advertising and marketing including social media, print and digital with tapping into both globalized outreach as well as hyper localized, community based outreach to successfully sell homes with a competitive edge.
Being consistently ranked among the top Realtors on social media isn’t just about likes and follows—it’s about knowing how to use those platforms to sell homes fast and for top dollar. My personal network of buyers, investors and colleagues along with my national brokerage database of NextHome agents from around the country, combined with powerful marketing strategies, ensures your home gets the exposure it needs to sell successfully.
Thinking about selling your home?
Get answers to all of your questions about successful home selling in Central Ohio. Contact me at (310) 256-6749 or send me an email at info@ebonyjeanette.com.
Facebook
X
Pinterest
Copy Link
